It just goes to prove that even though in the exhibition industry a bespoke custom traditional build exhibition stand could be in theory be perceived as old fashioned. It can also be a very successful way of producing a visual marketing tool for a launch into the UK market place at a live event that’s established as the Gadget Show Live at the Birmingham NEC.
So this project between Promate and Taylex Displays started just over six weeks prior to The Gadget Show Live exhibition at the NEC Birmingham with their brief to provide an impressive retail product space at this well known exhibition and venue.
Promate’s objective in their field is to ‘bring the consumer the newest and most pioneering gadgets to the forefront of every household’s lifestyle technology as soon as physically possible’.
So with all these features and objectives in mind, a number of exhibition stand design proposals were created and submitted.
These designs were discussed over various meetings, numerous cups of coffee and the final decision was made to exhibit with.
So it was then all systems go for the in house production team at Taylex Displays HQ, as they had less than 2 weeks to construct a mega 5m high Bespoke Custom Build Exhibition Stand, Display / Demo Counters, Product Displays areas, Projector Room, complete with Large Format Graphics and LED lighting features.
So after much sawing, routing, painting, laminating, sweat producing, step ladder aerobics, overtime and pizza takeaway’s the final result was completed within the 2 days allocated installation time at the Gadget Show at the NEC Birmingham.
Well done the production crew at Taylex Displays as Promate had a fantastic and successful exhibition.